In this post, I’ve created ten marketing email examples for someone looking to sell fitness-related products. Any similarity between the fictional products listed in the emails to real products is purely coincidental.
1) Subject: Why your workout sucks
Hi (name),
Exercise is difficult to keep up, especially when it takes a lot of time, effort, and energy.
When I started, I didn’t know what I needed to do to get the results I wanted. I put in way more effort than I needed to. I watched hours of training videos. But nothing seemed to be working.
If this sounds like you, don’t worry there’s hope.
After years of figuring out what works and what doesn’t, consulting experts, and bodybuilders, alike, I compiled the best exercises for the right body types, that get the fastest results.
All of that information, along with a bonus consultation with me, or a trusted member of my team, is launching today. This will change your life.
Click here to get a sneak peek of this never-before-seen course.
It starts with you.
(Your name)
2) Subject: You DO have time to workout
Hey, (name), let’s face it. Working out is time-consuming. This is a simple truth that any gym bro can recognize, but what’s the solution?
You want to work out, but you’re pulled in a thousand different directions. You don’t have time. You’re tired.
It sucks.
But what if it only took seven minutes to work out? And what if you didn’t even have to leave your house, or own any workout equipment?
That would be awesome.
That seven minutes a day would boost your energy, without losing an hour prepping and driving. Best part? You can do it all from your phone.
QuickFit uses science to create the best workouts for your needs in the shortest time possible. Based on your goals, and built for your needs, QuickFit gives you the time you need to work out. And it only takes as long as making a pot of coffee.
Get started today for free and see how far seven minutes will take you.
-(Your name)
3) Subject: Don’t let this opportunity pass you up!!
Hey (name),
I made this challenge for ONE reason,
And one reason ONLY.
To maximize your efficiency in the gym.
2024 will be the year you achieve your fitness goals.
The year that you put on that muscle.
The year that you have more energy than ever.
But NOT if you aren’t willing to put in the work.
Which is why this challenge has a community to push you forward and battle alongside you.
Plus personal training sessions with the best of the best.
Working out has never been more effective.
Don’t just think about it.
It’s time to get what you deserve (name).
To help you get started, click here to access the free 15-minute training.
See you there.
Your bro,
(Your name)
4) Subject: Natty No-Sweat Gymwear
Hi (name),
Are you done feeling like a wet rat after your workout?
Imagine the feeling of natural bamboo fibers, pulling that sweat off of your body while you get your reps in. Supporting your top performance, without harmful materials.
Our collection of sports apparel is designed with your performance and aesthetics in mind. Whether you’re hitting the gym, hitting the track, or just hitting the streets, our gear keeps up.
But that’s not all – we believe in the power of self-expression. That’s why our sports apparel doesn’t just perform; it stands out. You can showcase your killer style with bold designs and vibrant colors while maxing out.
Ready to make a statement with your workout wardrobe? Explore our hot collection at Natty Threads and let your journey to greatness begin!
Best,
(Your Name)
5) Subject: Stop wasting your money on subpar supplements
Hey (name),
We are sick and tired of generic supplements that promise the world but deliver subpar results.
And we know you are too.
That’s why our team created Deo’s Supplements.
Our supplements are carefully crafted to support your goals, whether it’s building lean muscle, boosting endurance, or enhancing recovery. We believe in transparency and effectiveness, which is why all our products are backed by science and made with premium ingredients.
Here’s why Deo’s supplements stand out:
– Scientifically formulated for maximum results
– High-quality ingredients for optimal performance
– Rigorous testing for purity and potency
– Great taste without compromising on nutritional value
When your supplements work as hard as you, you know they give the highest value.
Check out what the pros think here!
To your success,
(Your name)
6) Subject: Why working out is COSTING you
Hi (name),
Working out at the gym is seriously overrated. Not only do you waste time traveling, but you also lose money in the long run. Think of how much you spend on gas driving to and from the gym, not to mention how much memberships COST nowadays…
Between that and the other things you need, no matter where you work out,
Why choose should you choose our fitness equipment? We provide the best value. Our equipment
– Doesn’t break, no matter how hard you train
– Packs up small when you need the space
– Is expertly crafted and backed by years of industry expertise
So stop wasting money and time. Invest in yourself.
-(Your name)
P.S. Click here to get the 5 best exercises to integrate into your workout.
7) Subject: Last offer: enroll for $120
$499 per year for the Fitness Progress Program is an incredible deal.
But I know what it’s like to work 50+ hours to make that much.
I get it. It might feel like a lot.
That’s why I created one final offer: the same plan, for a quarter of the price.
It’ll give you full access to the Fitness Progress Program and all you have to pay today is $120. That’s an insane steal for all the value we provide.
If you take this deal, you get all 9+ courses, personalized coaching, and more…
For just 120 bucks.
But enough from me.
Click below and read our 100+ testimonials:
Join For Just $120
I can’t wait to meet you inside.
– (Your name)
P.S. I’m only offering this to you for the next 48 hours. The price will go back to $499 a year if you don’t sign up now. Thanks for sticking around, and be ready for the next value-packed email.
8) Subject: Throw away your supps
Hey [Name],
Had enough of post-workout slumps and those supplements that taste like you’re chewing on chalk? Looking for that insane pump without the crash?
Well, guess what? We cracked the code.
What makes Deo’s supplements the real deal?
– Ingredients that have been put to the test and proven to deliver results
– Formulations so advanced, they’re like a cheat code for diverse fitness goals
– No shady business – we’re transparent about what goes into our stuff
– Quality that kicks the industry standards to the curb
Ready to level up your training? Take our quick 1-minute quiz and discover the supplement that’s about to become your fitness wingman. Don’t just train – dominate!
Best,
(Your name)
9) Subject: Home fitness like never before
Hey (name),
Hope this message finds you well!
Ever thought about transforming your living space into the ultimate fitness haven? Well, you’re in for a treat! Deo’s Home Gym Essentials is the secret sauce that’ll take your home workouts to a whole new level.
Imagine having gear that not only complements your style but also brings durability to the table – without the overwhelming Hulk vibes. With Deo’s, you’re getting more than just fitness equipment; you’re getting a game-changer.
From clever space-saving designs to features that’ll add an extra punch to your workouts, we’ve got it all. Plus, we’ll throw in some pro tips to guide you in creating the ultimate home gym setup without the hassle.
No more excuses – it’s time for an upgrade. Dive into the world of Deo’s Home Gym Essentials now and give your home workouts the boost they truly deserve.
Best,
(your name)
10) Subject: A fitness community like no other
Hi (name),
Are you, ready to take your fitness journey to the next level? Join the Deo’s Fitness Community, where enthusiasts and experts come together to share inspiration, tips, and exclusive offers! As a valued member, you get access to:
– Exclusive discounts on our hottest sports apparel, supplements, and fitness gear.
– Insider access to content from fitness gurus and our badass brand ambassadors.
– Be the first in line for hot drops and limited-edition releases.
– Virtual events, challenges, and giveaways that keep the gains coming.
Don’t miss out on the ultimate fitness experience. Be part of the action – sign up for Deo’s Fitness Community now and unlock a world of benefits!
Let’s achieve your goals together!
Best,
(Your name)
Thanks for reading.
Genuine Gwyn 
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