If you’ve ever wondered, how do I design an ad campaign that presents the information that a customer would need, while being visually appealing and cohesive to each other? You need to try Canva. I took on the project of creating a useable ad campaign for my grandparents farm, specifically to market their hay. After receiving some other necessary information I hopped over to Canva to begin designing.
Looking for something that fit the color scheme I was imagining didn’t take long. I found a template that used dark greens, with complimenting grey and grey-green, which was perfect for the design. After finishing one design for the campaign, I found a different format to use. Canva allows you to copy styles over to different templates. For the campaign, I wanted all of the ads to be cohesive, with similar elements, but different templates. In total I created seven unique ads that can be used to market their hay, five photos and two video clips. I used photos that they had taken, and free photos from Pexels, which I incorporated into the designs.
Photo and Video Advertisements
If you would like to use the tools that I used to create these, check out the links below!
Genuine Gwyn 
Leave a comment